Featured projects
Selected case studies
Leap Fund: Building a national platform for benefits cliff intervention
Founder & CEO (2018–2024) · Fintech Nonprofit
My role
Founder & CEO. Built the organization from concept, raised $2M+ in competitive non-profit funding, led product development, established employer partnerships, managed team, and drove policy impact.
The challenge
Benefits cliffs (where earning more income results in losing public benefits worth more than the wage increase) trap millions of Americans in poverty. No technology platform existed to help workers navigate this complexity, and no proven interventions existed to help employers support workers without triggering cliffs. The solution required combining financial technology, deep domain expertise of multiple industries, employer partnerships, policy advocacy, and behavioral design.
The outcome
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Scaled to become one of the nation's most robust benefits cliff intervention programs
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Testified before U.S. House Rules Committee
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Presented program outcomes at Federal Reserve Bank of Atlanta
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Established partnerships with multiple state agencies and Chambers of Commerce
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Supported by Blue Ridge Labs/Robin Hood Foundation, Acumen, Access Ventures, The Workers Lab, Financial Solutions Lab at the Financial Health Network, and Google for Startups
My approach
Designed a multi-layered intervention system:
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Built a benefits cliff calculator enabling workers to model earning scenarios and understand their specific cliff risks
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Created a coach training program to scale human support nationwide, and provide workers real context for tricky decision-making processes they were navigating for career and finances
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Piloted employer-based financial solutions with multi-year partnerships to test intervention models
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Established a product-to-policy pipeline, using program data to inform federal and state policy recommendations
Rather than choosing between tech or human support, policy or product, we built an integrated system recognizing that benefits cliffs require solutions across all these domains.
Vote Run Lead: Re-envisioning a national training program for online delivery
Chief Product Officer (2015–2016) · Civic Tech Nonprofit
My role
Chief Product Officer. Built the ed tech platform that powered the shift to online, rebuilt tech for Invitation Nation (a peer-to-peer campaign), and shored up supporting security and revenue systems.
The challenge
Vote Run Lead's brick-and-mortar training model had hit a ceiling. They couldn't scale nationally without re-envisioning the delivery model. The shift to online needed an ed tech platform built from scratch, alongside fixes to compromised systems, missing revenue infrastructure, and limited product capacity to make it happen.
The outcome
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Built the ed tech platform that became the backbone of the org's transition to online training
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Scaled training program delivery nationally, reaching thousands more women while reducing per-trainee costs
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Created infrastructure that supported the organization's growth through subsequent election cycles
My approach
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Built the ed tech platform from scratch, which served as the backbone of the shift to online-first training
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Re-designed and relaunched Invitation Nation, a peer-to-peer campaign nominating women to run for office
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Rebuilt compromised systems and established security infrastructure and QA processes
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Implemented payments gateway, donations flow, and merchandise sales to diversify revenue
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Built lean external tech team and established rigorous, sustainable product development processes
WalkaboutNYC: Pivoting a tech open house from one event to a model for any city
Product Lead (2010–2013) · B2B SaaS
My role
Product Lead. Built WalkaboutNYC to invite people into tech offices to meet the builders, and reinvest in the NYC tech ecosystem. Iterated the model across audiences (more tech companies, then agencies), and ultimately open-sourced the playbook so other cities could run their own.
The challenge
In 2010, NYC's tech ecosystem was nascent and many folks working at tech companies didn't even realize there were other startups working down the block from them. Companies were trying to recruit talent, and people curious about tech had no easy way in. WalkaboutNYC was a simple idea: open the doors and let people meet the builders. With success, we had to consider how to take our model and stretch it to new audiences and new cities.
The outcome
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Grew to a biannual event with hundreds of participating tech companies and thousands of attendees
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Extended the model to NYC agencies, deepening Harvest's relationships with its primary customer segment
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Open-sourced the playbook and saw it implemented by cities globally
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Became foundational community-building infrastructure for NYC tech during critical growth years
My approach
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Created the event from an idea: a recruiting tool for tech companies that doubled as a way for everyday people to find their way into tech
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Drove the rebuild of the mobile-first platform (novel at the time) with custom RSVP, backend database, and CMS
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Iterated to new audiences: expanded across NYC tech, then applied the same model to agencies (Harvest's primary customer segment)
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Built operational infrastructure to coordinate hundreds of companies simultaneously across NYC
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Open-sourced the playbook so other cities could replicate the model without starting from scratch
Additional work
GameTime
Product Lead & Cofounder (2025–present)
Modern league management platform for rec hockey, built with my wife (co-founder and design lead) who brought years of frustration as a player and sharp UX instincts as a designer. I lead product strategy, architecture, and all code, using Claude as an AI co-pilot to accelerate full-stack development. Core platform is functional and deployed, currently in closed QA ahead of beta.
Fortune 500 & enterprise
Strategy Consultant (2014–2018)
Product and growth strategy consulting for Samsung, Verizon, Target, Spotify, Meetup, and others. Projects ranged from developing a unified customer support strategy for a major consumer electronics brand to competitive analysis of corporate innovation programs, new user onboarding research, and community and platform strategy.
Hire More Women In Tech
Creator (2014–present)
A one-pager site making the business case for diverse leadership in technology, launched in 2014. Pivoted in 2025 to broaden the advocacy across underrepresented folks in tech, and expand the content in response to the federal rollback of DEI protections (Hire More Women In Tech).
realnames.online
Collaborator (2017–2022)
Collaborative project about unsafe identity defaults with K Samarskaya, examining "real name" policies on social platforms, their history, risks to user safety, and impact on freedom of expression (no longer active but viewable on the Wayback Machine).